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Page history last edited by pam jaskot 13 years, 5 months ago

Maximize Your Marketing with Minimum Cost

Sponsored by NCLA/Public Library Section

10:00am- 4:30pm

A one day workshop to learn how to maximize your marketing efforts with minimum costs.

Participants will learn:

How to use word of mouth marketing effectively. Word of Mouth Marketing
How to promote library programs and services using technology. Using Technology for Marketing
How to create displays and market with pizazz! Designs/ Reader's Services

Presenters: Pam Jaskot, State Library of North Carolina; Ross Holt, Randolph County Library; Emily Gillespie, Greensboro Public Library; Terri Luke, Wake County Public Library; Heidi Barry- Rodriguez, Wake County Public Library; Dan Brooks, Wake County Public Library.

Agenda

Introductions Terri Luke

Word of Mouth Marketing Pam Jaskot

Library Partnerships Pam Jaskot

Using Technology for Marketing Ross Holt

Overview

Lunch

Promotions Using Technology Emily Gillespie

Break

Displays, Reader's Services Heidi Barry-Rodriguez & Dan Brooks

Wrap-up Pam Jaskot

Presenters: